There are customers in everything that we do.
If you’re a leader, your employees are customers.
If you are a musician, your fans and venues are customers.
If you are a teacher, your students are customers.
If you want to make more from the work you do, get better customers.
Why not get more customers? Would you rather have 1000 customers paying you $1 per month, or 2 customers paying you $500? I would rather work with 2!
More time, more calls, more work, more outcomes, more results, more likes.. more isn’t always better.
Pick your customers — the smallest number of people who want to the work you do — and serve them.
