On a hike today I encountered deer and coyote tracks at the same place. The deer, the coyote, and myself were all at the same place, but we were not there at the same time.

This is a useful metaphor for working with humans.

I am writing this message to you from the past. I am thinking about you, I am thinking about what I saw and how it might be useful for you. I am trying to find the words to project this idea from my brain to your eyes.

Now, you are here reading this message. My idea is with you and you get to decide if this is useful for you or not.

When you are creating things for other people, keep in mind where those you seek to serve may be when they get your message.